The White Rose Villas Reservations Team has been back to school over the last few weeks! We’ve been learning new skills in data analytics as part of the Rev Max Bootcamp.
You may be aware that we recently added the Rev Max software to our booking engine to help homeowners who are interested in using data insights to improve their results. The Rev Max Bootcamp is an additional service which is designed to help users get the most from the data the software solution provides.
What is Rev Max Bootcamp and why are we doing it?
Rev Max Bootcamp is a twelve-week-long practical course and mentoring programme which aims to give reservation managers the skills they need to increase their bookings, occupancy rates, revenue and, ultimately, profits.
The course includes:
- an evaluation of current channel marketing
- the principles of effective pricing and length of stay strategies
- foundational data analytics
- how to ensure full utilization of system features and tools to maximum effectiveness
- advanced reporting to understand current position and measure changes
- how to target multiple market segments for the greatest revenue generation
The White Rose Villas Reservations team has already gained some great tips and insights from our work with the Rev Max team. We’ve been learning new skills in data analytics and working with industry experts who have been coaching us on a one-to-one basis on how to use data to its best advantage.
You can find out more about the programme here:
What’s next?
While it’s fantastic that our team is adding to and enhancing their own skills, you might be wondering what’s in it for you?
The great news is the team will be able to apply this knowledge to help all of our homeowners to use the data about their home and the local market to adapt their own marketing strategies and boost bookings and revenues.
If you are happy to be flexible on the rates you charge and the length of stays you accept, these new data insights can power some real improvements in your returns. The Rev Max team report that the homeowners they work with typically increase revenues by 40%.
Obviously, we’re in a difficult market right now, so it might not be possible to achieve this type of improvement, but we’re really committed to giving it a go to get the best returns for our homeowners.
If you would like to work with us, and leverage the data insights available to you through the new Rev Max software, you simply need to be willing to be flexible in the rates and lengths of stays you accept. Get in touch with us, and we can talk you through the basics. Then we can get to work on applying the science of data to your home’s marketing.
What should I do next?
If you don’t think that data-driven pricing and marketing is for you, that’s totally fine too. You don’t need to do anything and we will continue to market your home just like we always have and according to the criteria you have already set.
If you are aren’t sure and would like to know more before making a decision, please give our team a call and we can talk you through some further details.
If you’re super excited and definitely want to sign up to this programme of dynamic pricing and flexible booking, please send our team an email and we will get back in touch with you with more details.
We’re really excited and hope you are too!