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How does White Rose Villas use real-time booking insights to help our home owners to maximise returns from their vacation rental properties? Discover more here.

The White Rose Villas team is constantly reviewing how we work and how we can help you to maximise the return from your vacation rental property.

We’ve recently introduced a new Booking Insights tool which is helping us to optimise the rates and promotion of your properties.

What is Booking Insights?

Booking Insights is an online tool which provides real-time information about the performance and optimal booking rates for the homes we manage.

It gives information such as:

Example of a Booking Insights notification showing price comparison information about one of our homes

This information can be used in a variety of ways to optimise the performance of each home.

How are we using Booking Insights?

We use the information in the booking insights during our weekly dynamic pricing reviews.

This way, we can make sure that you are attaining market-optimised prices – maximising value during busy periods and maximising competitiveness during quieter periods to boost occupancy rates.

We will always action the dynamic pricing reviews within the parameters you have already agreed with us.

This way, we optimise returns and occupancy within the remit and conditions you have set.

How does Booking Insights benefit guests?

Using booking insights in this way helps us to ensure that it is always cheaper for guests when they book direct with us.

Using the comparison tool with Aibnb and VRBO, we can ensure that our prices are always cheaper.

This benefits the guests because they aren’t hit with unexpected or unwanted extra fees or charges that they often experience when booking with the third-party sites.

It also ensures a better guest experience because they come direct to us with problems and queries. This means that we can take action or provide answers sooner.

How does Booking Insights benefit homeowners?

Booking Insights helps our homeowners to maximise the returns from your vacation rental properties.

As we’ve already discussed, by keeping a close eye on prices, we can also boost direct bookings.

As well as preventing unwanted extra fees eating into your margins, this helps you as owners because when guests book direct we can establish a closer relationship with the guests.

And these relationships aren’t governed by the restrictive terms laid down by the listing sites. There’s more flexibility. You and your guests can reach agreements that suit you both better.

Got feedback?

If you have any comments or queries about booking insights, please reach out to our team.

Contact Us

White Rose Villas has introduced a new, better way for you to get in touch with our team. Discover the details here.

Calling all homeowners! We’ve installed a new phone system to make it easier for your calls to reach the right person.

How to choose the right contact option

When you call our main number (UK or USA) or admin phone number, you’ll be routed to a menu system.

We’ve purposefully kept the menu system simple, so it is easy to choose the right option to suit your enquiry.

Press:

1 = Reservations

Choose this to make a new booking.

2 = 24/7 customer services

This option is for guests while they are staying with us. They will be directed to the On Resort Breezeway Assist team in the first instance, giving responsive 24/7 coverage.

3 = Property management

As an owner, this is the option you should choose. You’ll be directed to the on-duty property management contact.

4 = Agent bookings

This is a dedicated option for travel agents and independent agents to assist with booking enquiries.

Please call the main number

We know that some homeowners already have the personal phone numbers or WhatsApp contact details for individual members of our staff.

Moving forward, we kindly ask that you refrain from using these personal contact details.

That’s because when you call the main number, your call is properly logged and answered.

If you call individual team members, the call won’t be logged and you might not receive a call back. To get the fastest possible response to your query it is, therefore, better to call the main number.

Please respect our staff

The other important reason to call the main office number rather than personal staff contact numbers is out of respect for our team. We’ve have some occasions recently when staff have received calls and even dealt with enquiries on their days off.

We really don’t want to put our team in this position. We want to honour their time off.

Please help us to do this by always calling the main office number (either UK or USA).

US: 407-605-5865

UK: 0333 332 1411

Which number to give your guests

Please give your guests the USA office number.

That’s: 407 605 5865

If your guests need assistance while on vacation, it’s best to call this number and choose option 2.

Got feedback about how it works?

We’re always keen to hear your feedback when we implement changes.

Please do share your thoughts with us about how the new system is working.

Contact Us

Find out more about how White Rose Villas is using YourWelcome, a digital welcome book service, to offer a five-star service to guests.

Most of you are already using YourWelcome.

If you aren’t, let me explain: YourWelcome is the leading digital guidebook platform offering a premium solution across entire guest journeys.

Getting important feedback at check-in

One of the most useful features from a property management point of view is the feature that allows guests to rank the home upon check-in.

If a guest provides anything less than a 5-star rating, we take immediate action to address any concerns. The digital notification we receive enables us to ensure that our guests are happy on arrival.

If the review highlights any issues, we can act fact to take remedial action.

Early reviews ensure fast action

Our goal is to ensure that every guest has a 5-star experience, and we proactively reach out to guests to resolve any issues.

Our fast response doesn’t only benefit the guest. It also helps you because it protects the ratings and reviews the guest is likely to give your home at checkout. If a customer complaint is handled well, it will earn you trust and a better overall review.

Guest management made easy

YourWelcome offers a number of brilliant features for you and your guests:

It also helps you collect guest reviews and will be an important part of our ratings and reviews analysis moving forward.

Why choose YourWelcome? 

YourWelcome is more than a digital guide. It’s your secret weapon for creating unforgettable guest experiences while boosting your property’s revenue potential.

Here’s how:

  1. Seamless Guest Engagement: Provide guests with instant access to everything they need, from property details to local hotspots. Say goodbye to unnecessary enquiries with all-encompassing information at their fingertips.

Why we’re introducing YourWelcome

Since the onset of COVID-19, guests have moved to preferring digital formats. This is great for homeowners because it saves you the cost and hassle of printing, updating and replacing physcial welcome books.

YourWelcome Digital Handbooks are insured and will be replaced free of charge in case of any mishap. This not only ensures cost-effectiveness but also provides peace of mind.

To bring YourWelcome to your vacation rental, we’re offering an exclusive annual subscription for $195 (normally $250). This investment covers ongoing support, updates, and the potential for remarkable increases in guest satisfaction and revenue. 

During our trial period, we witnessed first hand how costs associated with the YourWelcome subscription were not just covered but exceeded by guests adding extra services.

The improved ease of management for you, the better experience for your guests, and the boost to revenue to your home all add up to a great solution which will positively impact on your property’s profitability.

Contact our team for more information

If you aren’t already using and benefiting from YourWelcome and you would like to give it a try, please get in touch and our team will be happy to assist.

Return to our contact page.

We’ve had great success with our marketing for Book Direct Day. Thank you to all our homeowners for your support.

We’re thrilled to share some exciting news with you regarding our recent book direct marketing campaign. We’re pleased to report that the campaign has garnered a highly positive response, resulting in increased bookings and heightened engagement from our valued guests.

Book Direct with White Rose Villas

Through targeted efforts to encourage guests to book directly through our platform, we’ve seen a significant uptick in reservations, showcasing the effectiveness of our strategy. By emphasizing the benefits of booking directly with White Rose Villas, such as exclusive offers, personalized service, and streamlined booking processes, we’ve successfully captured the attention and trust of our guests.

We’re proud to announce that our campaign has propelled us 47% ahead of our target, surpassing our initial expectations and demonstrating the immense potential of our direct booking initiatives.

Bypass third-party booking platforms

The success of this campaign not only reflects our commitment to providing exceptional service but also underscores the importance of our direct relationship with guests. By bypassing third-party booking platforms, we’re able to offer a more personalized experience and build stronger connections with our guests, fostering loyalty and satisfaction.

We extend our sincere gratitude to our dedicated team for their hard work and dedication in executing this campaign. Their efforts have truly made a difference in driving our success and reinforcing White Rose Villas as the preferred choice for discerning travellers.

Thank you

I’d like to extend huge thanks also to our wonderful homeowners. You have been so receptive to our marketing campaigns. Thank you for being so open and flexible while working with us.

As we continue to capitalize on this momentum, we remain steadfast in our commitment to delivering unparalleled experiences and exceeding the expectations of our guests.

Thank you for your continued support and partnership.

New year is typically a time of reflection and new starts.

For us, here at White Rose Villas HQ, we’ve been working hard over the holiday period to bring all accounts up to date as part of our start to 2022 so we can go into the new year with our best foot forward.

Like most of the travel sector, we’re hoping that 2022 marks a new beginning in the state of international travel. The good news is that, thanks to vaccines and our growing understanding of the virus and the way it spreads, nations around the world are beginning to learn to live with COVID-19.

Fluctuating cashflows over the last two years

The bad news, from our homeowners’ point of view, is that all the cancellations and re-bookings we’ve had to manage have taken their toll over the last two years. Cashflows have fluctuated much more than normal.

As a result, we’ve tried to be as flexible as possible with all our homeowners as we work together to support each other through these difficult circumstances.

However, even allowing for the changes and cancellations that have been disrupting all of our cashflows, we need to remind you that it is absolutely vital to maintain your escrow balance at all times.

Why keeping funds in escrow is important

Keeping your escrow account topped up is vital because it gives us instant access to funds we can use on your behalf. If your home requires emergency repairs, we will need these funds to be able to act quickly. Even in normal times, we need these funds to cover the ongoing housekeeping bills that keeps your house looking great and your guests happy.

The difficulties with escrow funds

During the pandemic, some homeowners have relied on us to undertake vital work and continue with ongoing housekeeping without ensuring these funds are available to us. This means that they are effectively using us as a free credit service.

Of course, this isn’t a sustainable business model for us and, as such, we’re taking this new year period as an opportunity to remind everyone of their responsibilities as a White Rose Villas homeowner.

Homeowners must keep at least $1,000 in their escrow account at all times (unless you have agreed a different minimum amount with us due to the size of your home). You’ve already agreed to do this when you signed your contract with us.

New rules around escrow

If you do not abide by your side of the contract, we are going to have to start passing on overdraft, interest and admin fees. Although this is our standard procedure as outlined in your contract, we have tried to avoid doing this until now.

We know it has been a difficult few years, but we do have to maintain efficient operations for everyone’s benefit – and this means that everyone needs to operate on the same basis. We simply can’t allow a few homeowners who want to use us as a free credit service to increase the costs of operation for everyone else.

We thank you all for your cooperation in this matter. And we look forward to a fantastic 2022 with you all.

We’re delighted that the USA has recently announced that travel will reopen for vaccinated travellers from November 8.

We’re already expected a surge in bookings and expect this to continue for the next few weeks. We know there is a lot of pent-up demand for Florida vacations in the European market.

Given this expected surge, we need your help!

Check your Ciirus calendars now!

As you know, it is your responsibility as a homeowner to keep your Ciirus calendars up to date.

Please log in now and check the bookings in Ciirus. Please check all of the bookings you have taken are updated in the calendar.

If you are already talking to guests about possible dates, please block out the relevant period in your calendar. This way, we can’t take bookings for dates for which a guest has already expressed an interest.

This is the best way to avoid guest disappointment.

Why is it so important?

We’re asking you to do this, not just for the benefit of your guests, but also for the benefit of your fellow homeowners.

The contracts we have with tour operators have numerous targets and standards we must meet. One important rule is around cancellations. If we have to cancel a guest booking due to double booking, we risk damaging the relationship with the tour operators and may lose their business.

Losing these contracts wouldn’t just affect your home – it would affect the bookings on every home we manage. That’s why it’s so important that you keep your calendar up to date and we avoid double bookings wherever possible.

As you know, it has been a difficult eighteen months for everyone. Please let’s show consideration as we emerge from the pandemic.

Best practice tips for calendar management

Here are some best practice tips to help you.

#1. We recommend that you log in to Ciirus every week and check your bookings. This is the best way to maintain an overview.

#2. Ciirus will send an automatic notification when a booking is made. However, sometimes these can end up in spam folders. Make sure you whitelist our email address to minimise the chance of this happening.

#3. Log in to Cirrus and check the dates are free before you confirm the booking. Please do this for EVERY booking you take.

#4. If a guest has contacted you about possible dates, log in to Ciirus and block off all the dates under consideration. This way, we can’t take a booking for those dates while the guest makes their considerations. This is the best way to avoid any disappointment with the guests you are speaking with – so please do block out potential dates as soon as you can. It’s easy to unblock or book them once the dates are confirmed.

#5. Don’t worry if you don’t feel confident using Ciirus. You can find lots of brilliant video tutorials and tips online. For a small investment in time, you can be really confident using the system. Find out more here: https://help.ciirus.com/m/21080/l/980716-home-owner-portal-2018

#6. Please do everything you can to avoid double bookings. Cancellations aren’t just bad for guests; they are bad for everyone. A double booking could cost us an important contract with a tour operator or reseller and this won’t just impact you – it will impact every homeowner we work with.

Important updates about Ciirus

Ciirus is our main calendar for bookings and, as a result, a variety of agents and tour operators have access to the system. It can sometimes take a little while for the activity of those agents to go live because they need to be processed by our team before they are confirmed.

When you do your weekly check of the system, if you notice a booking for which you haven’t received a notification, please reach out to our team and we can resend it to you.

It is possible to link your Ciirus calendars to the other calendars you might have. If you want to do this, please ask us for an iCal link. However, this isn’t completely foolproof. Instead, we recommend that you login and check the Ciirus calendar when you need to and at least once a week. This way, we don’t risk any problems arising from integration errors or dates not being carried over.

As you know, the system also sends out cancellation notices. There have been many cancellation and change-of-date requests over the past 18 months. During this time, we believe that some haven’t been delivered. We have reported this to Ciirus and they are looking into it. We will keep you informed of their advice.

In the meantime, this makes it more important than ever to regularly check your online Ciirus calendar. Please make sure you are doing so, especially before each booking you take.

What now?

Please contact our team if you have any questions or concerns.

Make sure you check and update your Ciirus calendar right away, so you are ready for the surge in bookings that will inevitably follow this announcement.

And let’s look forward to the more positive outlook before us! It’s great news for us all.

White Rose Villas is introducing a new marketing contract and we’ll be approaching all our homeowners over the next few weeks about it. This blog explains the reasons behind this change.

We’re facing very challenging market conditions in what is traditionally a quiet season in the theme parks. We need to step up our game when it comes to marketing, to ensure that we are doing the very best we can to book your home.

To help us do this, we’re going to introduce a new marketing contract that we’ll be asking all our homeowners to complete and sign. This will help us to act faster when it comes to taking bookings – as well as being able to offer enticements to ensure enquiries convert into sales.

What will the new marketing contract include?

Essentially, the new White Rose Villas marketing contract sets out in black and white the lower limits that you’d be willing to accept on a per-night basis. It also establishes the rules around taking a booking for your home.

You’ll be asked to tell us:

Knowing this information in advance, spelled out in black and white, is really important. It will enable us to act quickly. Rather than doublechecking on rates and possibly losing a booking during that delay, we can act fast and secure the booking.

Furthermore, we’ve had a couple of instances recently where we’ve taken a booking, but our homeowner hasn’t wanted to accept it at the slightly lower rate. This creates a bad guest experience and costs us all money.

The importance of getting the quote right first time

The listing sites apply a penalty for cancellations. As well as any financial compensation, they also drop the listing further down their search results. And it doesn’t just do that for the property concerned. It drops every single property that we manage.

This means that a cancelled booking impacts all our homeowners. That’s why it’s so vital that we don’t find ourselves in a position where we’ve taken a booking at a reduced price which we later need to cancel.

Furthermore, because our customer-first business model succeeds in attracting a high number of repeat bookings, we really want to avoid anything that could compromise the guest experience. Not honouring a booking we’ve taken is really upsetting for the guest and there is the potential we could lose their lifetime of future bookings as a result. We obviously work hard to ensure this doesn’t happen, but it is still a risk that impacts all our homeowners.

Signing the new marketing contract

That’s why we’re now introducing a new marketing contract for all homeowners. We’ll be approaching you over the next couple of weeks to discuss your options and ensure that the contracts are all signed and that you are happy with them.

We’ll be asking all our homeowners to sign the new contracts – whether you choose to use the RevMax dynamic pricing platform with us or not.

If you aren’t familiar with dynamic pricing, please check out our earlier blog about this automated system. It uses advanced algorithms to run fluid strategies that enable your property to achieve the highest income during high-demand periods and stay at the top of productivity in the market during low-demand periods. Last quarter, the team behind the system booked 70% more nights than the market average and at rates that were 17% higher than most.

It’s even more important to be really clear about what you’re willing to accept in terms of per-night revenue when working with the RevMax system, because the pricing is automated.

As you’ll know from our previous blog, there is no charge for you to use the dynamic pricing system – that’s a cost borne by us. The only real change you need to make is to be willing to accept different per-night rental rates, based on market conditions.

Find out more about RevMax here.

The offer of free nights

RevMax has told us that one great way to boost revenue is to run offers of a free night when a certain number of nights are booked. They’ve suggested that each homeowner specifies a number of nights per year which you would be happy to allocate free of charge on a promotional basis.

This way, the RevMax team can use the free nights to attract new business and close more bookings more quickly, before the guest can look elsewhere. They’ve told us that they have good results with these tactics and have advised it would be useful for us to test them too.

If you’re happy to do this, then all you need to do is to specify the number of free nights per year that we or the RevMax team can use for your home. You can do this in the marketing contract.

We understand that some homeowners may be reluctant to agree to give away free nights – and that’s fine too.

Next actions

You’ll receive the new marketing contract from us by email soon.

Please have a think about the rates and promotions you’d be willing to accept. If you’d like to talk this over with a member of our team, please get in touch.

Complete the rates and promotions details, sign the contract and return it to us.

If you have any questions about this, please reach out to us.

N.B. If you aren’t yet using RevMax, but you’d like to start using it, then please drop us an email to the usual email address: admin@whiterosevillas.com

With bookings in Florida taking a hit from the pandemic again right now, we take another look at the RevMax dynamic pricing system with this guide for homeowners.

Have you signed up to use our dynamic pricing service yet? If not, this blog is for you. It explains how dynamic pricing works and why it can help you maximise returns on your vacation home.

The counter-intuitive profitability

Let’s be clear from the outset: we have to acknowledge that it seems unlikely that by reducing the amount of revenue you get per night for your home, you can actually make more money from it.

However, that’s the starting principle on which RevMax works: by agreeing to be more flexible on the rates you achieve, you can boost your occupancy rates. Since the discounts per night are relatively small, the increase in occupancy rates more than offsets them.

In fact, in practice, RevMax is a bit more complicated than this.

That’s because on some nights – especially during peak season or busy periods – you can earn more per night for your home than you would at your standard nightly rate.  And that’s what makes RevMax so clever: it identifies the trends in the market and adjusts your per-night rate accordingly to ensure you achieve top dollar whilst also boosting occupancy rates.

Why do we need such sophisticated tools?

Your vacation home is great. It’s unique to you. No doubt, you’ve enjoyed many wonderful family holidays there. And you’re totally committed to making sure your guests have the same great Orlando experience.

We get it. Unfortunately, so do the big theme park hotels. And the big tour operators. And they’re doing everything they can to win those bookings instead.

To do that, they have the latest tools and technologies at their disposal. And they act fast: adjusting rates so that they dominate quiet markets and achieve premium pricing during peak periods. 

In fact, they are using similar technology to RevMax. They have their own advanced algorithms. That’s why some of the biggest hotels dramatically and suddenly dropped their rates two weeks ago – because they saw the market slowing.

That’s what we’re up against. And that’s why last year we started working with RevMax to implement dynamic pricing for you.

RevMax is already delivering great returns for some owners

Most of you will know that we’ve been working with the RevMax dynamic pricing system over the last difficult year. Some of you may already be benefiting from it.

The beauty of RevMax dynamic pricing is that it uses advanced algorithms to assess the state of the market and then prices your per-night rental rates accordingly. This means that your house is always marketed at a competitive rate, based on current market conditions. The main benefit to this is that you’ll see a big uptick in your occupancy rate – and, consequently, the overall revenue your home generates.

The main requirement is that you need to be really clear about the lowest per-night rate you will accept and what promotional tools (like free nights for certain bookings) you’d be willing to employ.

It’s only by having all this information upfront and programmed into RevMax that we can act as fast as the big hotels.

We’ve already seen some great results. It’s hard to comprehend that some of our owners have been able to increase revenues during this difficult period – but that has been our experience with dynamic pricing.

As we progress with the system, we’re continually refining and developing what we’re doing to try to maximise revenues for you, our homeowners, whilst also delivering the very best experience for your guests.

Could you benefit from introducing dynamic pricing?

If you’re not yet using RevMax dynamic pricing but you think you might like to, please get in touch with our team.

There is no additional charge for using the RevMax service. It’s a cost we are absorbing for the benefit of our homeowners. It’s completely up to you whether you want to use it.

Our advice? The key to getting the most from RevMax is to have a deep think and be really honest with yourself – and us – about what you want your home to achieve.

Our team will work with you whatever you decide. Our goal is to help you achieve your goals.

If you have any questions about this, please reach out to us.

If you aren’t yet using RevMax, but you’d like to start using it, then please drop me an email as soon as you can at the usual email address: admin@whiterosevillas.com

Cindy Miller and her husband own a fantastic family vacation home on the Indian Wells community in Kissimmee. Her home has received some wonderful reviews over the past year – and she’s kindly agreed to share her experience on our blog.

“The first time we stayed in our Orlando home we rented it – because we were visiting Disney. My husband and I lived in Florida and we’d been going to the parks for a while, but we really stepped up our Disney trips once we’d had our son!” explains Cindy.

Soon afterwards, the homeowners at that time decided to put the three-bed, two-bath property on the market. They emailed all the guests on their mailing list with details of the sale. The news came at just the right time for Cindy and her husband.

She says, “It was the right opportunity at the right time. We lived 45 minutes away at that time, so we felt like it could be a good investment for us. The family who owned it were renting it out for vacation rentals already. And we were familiar with the home. We knew it was really close to Disney, so it was perfect.”

Choosing to buy the property

Because Cindy knew the home and its location, she felt very comfortable about purchasing it.

She says the features that guests love most about the home are:

“This house was just perfect, very clean and had everything you might need. Cindy was extremely helpful and on top of everything. The location is unbeatable! Everything you need is close by, grocery stores, gas station, restaurants, and the neighborhood was very clean and quiet. The pool was amazing, we were able to enjoy it everyday throughout our stay. Overall experience was amazing. Thank you for letting us stay in your house!!!”

When Cindy and her husband purchased the home in 2016, they chose to stay with the existing property manager. The previous homeowners had used them, so it made sense not to change too much.

However, Cindy says, “We were with that property management company for three or four years. Over that time, the service depreciated. Changing property managers seemed like a huge risk because we’d been with the existing company for a long time. However, I didn’t feel they shared my commitment to the guest experience.”

 Switching property managers was a tough decision

“I am part of several Facebook groups dedicated to Disney and sometimes questions about accommodation pop up,” Cindy explains. “I reached out to people on those groups and got a few recommendations, including for White Rose Villas property management.”

The family began investigating local property management companies and talking to the companies that had been recommended.

Cindy recalls, “One of the homeowners I’d spoken with had been through the ringer with their property management companies too and he told me White Rose Villas are the most professional company he’s worked with.”

“I definitely had concerns,” admits Cindy. “I’d only worked with the one property management company, so I was jumping into the unknown. I spoke with White Rose Villas at length and going with them felt like the right decision. Even so, I was worried about the sales situation: could they live up to their promises? And would their service also decline over time?”

Despite these concerns, Cindy and her husband knew it was time to move on. The service from the incumbent property management company had declined so much, she knew she couldn’t stay with them.   The transition process away from the incumbent property management company was a hurdle that Cindy was nervous to take on alone.  Cindy and White Rose Villas created a transition plan together, which was executed with full support and guidance from White Rose Villas. In 2020, the family successfully switched to White Rose Villas for the management of their vacation home.

“It was a tough decision, but there’s been a huge payoff,” Cindy says. “I’m so happy I made the change.”

Alignment on the issues that count

The key differences in the property management service delivery have been in communication and the general ethos.

Cindy explains: “Overall, White Rose Villas are 100% more professional. I’d say the value they place on guest satisfaction and happiness is on a par with me. With my previous property manager, I felt like I had to fight for the guest. With White Rose Villas, it’s the opposite. They put the guest at the heart of what they do too. As a result, we work much more smoothly as a team.”

She says that the White Rose Villas team quickly helped her overcome any reservations she had about making the switch.

“They earned my trust. And they maintained that trust by keeping the lines of communication open. They tell me about issues. And they help me resolve them quickly. If I ever raise anything with White Rose Villas, someone will be over there the same day or the next day having that facetime with the guest and fixing it. They are attentive. They have the right staff to understand the issue and what needs to be done. And they execute on that plan and make sure the guests are satisfied.”

Managing from a distance

Cindy has now moved out of state. Instead of being 45 minutes away, she is now several states away. Not being able to attend the property herself in the case of an emergency has made the relationship with her property management company even more important for Cindy.

“The White Rose Villas service has definitely been consistently positive,” Cindy says. “If anything, I have more trust in them now. I turn to them for advice – and 99% of the time, I go with what they recommend.”

She lists the main benefits of making the switch as:

“Bringing money in isn’t part of the dynamic for me,” Cindy explains, “because I market the home myself on VRBO. I do a lot of my own bookings. Because they are mostly local, we’ve seen a steady occupancy, even through the pandemic.”

“It was a great stay! Our son loved the pool so much he asked if we could take it home with us! It’s very convenient to many shops and outlets and a very easy Uber/Lyft ride to any of the Disney parks! Cindy was wonderful in her communication and the house felt very Covid safe!”

Excellent feedback

Cindy is a super host on VRBO. Her home now has a 4.7 star rating on the website.

“I have 72 reviews and most of them are five star,” Cindy says. “It has been a turnaround from what I was hearing from guests prior to switching. Things are now perfect and kept to the standards I expect. I feel like I can sleep well at night, even though I live many states away. My guests are now free to focus on having a good time and creating great memories.”

See more of Cindy’s home here.

We’re always on the look out for ways to make life easier for our homeowners and to make our operations even more efficient. That’s why we’re excited to bring you news about a new way for you to make payments to us: Zelle.

About Zelle

Let’s run through a few quick questions and answers about Zelle, so you can get a great overview of the payment option we are introducing. If you have any further questions, please reach out to our team at any time.

What is Zelle?

Zelle is a digital payments service. It has the backing of some of America’s biggest banks. As long as you have a US bank account, you can use Zelle.

Which banks are behind Zelle?

Zelle is owned by some of America’s biggest banks, including Bank of America, BB&T, Capital One, JPMorgan Chase, PNC Bank, US Bank and Wells Fargo.

How does Zelle work?

Zelle is an easy to use instant payment service and mobile app. It’s a little like Venmo, but payments are typically processed faster (thanks to Zelle’s backing by America’s biggest banks).

Simply download the app and you can send and receive money for free. Zelle is also found in the banking app of hundreds of banks and credit unions nationwide. You can send money quickly and for free – even if the recipient uses a different bank or credit union.

To get started, you’ll need to register your email or cell-phone number (either though your existing banking app or through the Zelle app).

Then you can send money to people you know using their email address or cell phone number.

Why are we implementing Zelle now?

By accepting payments via Zelle, it gives our customers another choice of payment options. Because payments are so fast and easy, it means we can act faster when there’s a maintenance issue. And you can keep your escrow accounts up to date much more easily. It will help to ensure that services aren’t affected by under-agreed escrow balances.

What’s more, the service is free to use. So you can avoid the hassle and expense of writing bank cheques. Instead of waiting several days for a cheque payment to be made, payments are usually made within minutes – or seconds!

We think this is a really important benefit because it means that if you need expensive or urgent maintenance work, it won’t be held up by waiting for a bank cheque to clear.

It’s going to be especially useful for those homeowners for whom we manage the home but don’t take bookings. If we don’t have an income for which to offset services and maintenance payments, it can be a real hassle keeping your escrow amount up to date each month.

Now, with Zelle, that’s going to be a lot faster and easier for you.

Is there anything else I need to know about using Zelle?

If your bank doesn’t offer Zelle, you’re limited to sending $500 per month. However, if your bank does offer Zelle, the limits are much higher (typically between $1,000 to $5,000 per day or between $5,000 and $40,000 per month).

Because the money is transferred directly from one bank account to another, Zelle is much safer than sending cheques in the mail.

However, because it is such a fast and easy payment option, it’s really important to only use Zelle to send money to people you trust. Once sent, the money can’t be recalled – so it’s also doubly important to double check the recipient’s details before sending.
 

What are the next steps?

If you’d like to use Zelle to make payments to us and to keep your escrow account up to date, you can find our Zelle details at the bottom of your monthly homeowner statement.

If you have any questions, please get in touch for more information. We’re happy to talk you through the next steps, so you can be confident when making your payments to us using this convenient new payments platform.

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