We’re excited to have transitioned from Ciirus PMS to Streamline PMS. We believe this powerful platform will enhance your experience as a White Rose Villas owner.
One of the biggest changes you’ll notice is how owner statements are structured. We understand that adjusting to a new system takes time, so this blog is intended as a guide that will help you to navigate the key differences and new features.
Key differences between Streamline & Ciirus statements
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Enhanced statement layout and organization
A major improvement in Streamline is how statements are structured.
- Ciirus Statements were very basic, similar to a bank statement, listing transactions without a clear breakdown of income, expenses, or financial details. There was no summary, making it difficult to get a quick financial overview.
- Streamline Statements provide a detailed, itemized breakdown of all income, expenses, and deductions, offering much greater transparency and clarity.
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Monthly statement generation
Both Ciirus and Streamline generate statements on a monthly basis rather than in real time. Your finalized statement will be available by the 15th of each month, reflecting all income, expenses, and payouts.
- Ciirus: Monthly statements with a simple transaction list.
- Streamline: Monthly statements with structured sections, making it easier to track financials.
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Cleaning charges have changed
With the move to Streamline, you will no longer see cleaning charges for WRV guest bookings on your statement. You’ll see only cleaning charges for:
- Owner stays
- Owner guest stays
will now appear as an expense.
This means greater clarity in tracking your own charges versus those covered by White Rose Villas for guest bookings.
Let’s take a look at the different sections of the Streamline statements so you know what to expect.
Understanding the Streamline statement sections
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Account summary
This section provides an overview of your income and expenses, giving you a high-level breakdown of your monthly financials.
- “Balance Due” – This is the amount being paid to the owner.
- “Total Balance Owed” – This is the amount the owner owes to White Rose Villas.
- Scroll down to the bottom of “Your Account Summary” on your statement.
- The “Balance Due” reflects your owner payout.
- The “Total Balance Owed” indicates any charges or fees due to White Rose Villas
-
Reservations
This section offers more transparency into who stayed at your property. Unlike Ciirus, which only showed amounts, this section in Streamline includes:
- The number of nights booked
- Guest reservation details
- The commission charged, ensuring full transparency
-
Owner payments / Additional owner income
This section lists any payments made by the owner and additional income from extras such as:
- Pool heat charges
- Other additional services requested by guests
- Payments you’ve made toward expenses
Descriptions in this section provide clarity on each transaction.
-
Owner charges and expenses
This section breaks down all property-related expenses, such as:
- Maintenance or call-out fees
- Monthly service fees
- Utility payments (utility statements can be viewed in attachments)
- Housekeeping or repairs
- Cleaning fees (only for owner stays and owner guest stays)
Each charge is clearly itemized, making it easy to track property costs. Figures in brackets are charges to the owner.
-
Payments to owner
This section shows any payments sent to you, providing clarity on:
- How much was disbursed
- When the payment was made
- The total amount you received
-
Owner held
This section reflects funds that are being held on your account for future disbursement. These transactions have not yet been charged but will be processed at a later date.
7. Monthly fee: software and support service fee
✔ Owner Account Login – Secure access to your owner portal
✔ Live Calendar – Real-time booking and availability updates
✔ Housekeeping Scheduler – Ensuring seamless property cleaning
✔ Phone Support – Dedicated assistance for owners and guests
This fee will now appear as “Monthly Fee – Software & Support Service Fee” under your Owner Charges / Expenses section in your Streamline statement. We’ve made this change because we want to provide clearer transparency on what is included in this fee so you can see the full range of support and software services that come with your White Rose Villas partnership.
Where to find your statements in Streamline
You can access your statements in both the Streamline app and the desktop portal:
- Log into your Owner Portal.
- Navigate to Dashboard > Reports > Month-End Statements.
- Select the month you want to review.
- Download or print for your records if needed.
In addition to being available in the portal, statements have also been emailed as an attachment. If you haven’t received yours, please check your junk/spam folder or log in to the Owner Portal to access it.
Key takeaways
✅ More detailed, transparent statements than Ciirus
✅ Monthly statements are emailed and available in the Owner Portal
✅ Clear breakdown of reservations, expenses, and payments
✅ Easier tracking of owner income, additional fees, and disbursements
✅ Funds held for later disbursement are clearly labeled in “Owner Held”
Frequently asked questions
-
When are statements available?
Statements are generated monthly and are available in the Owner Portal by the 15th of the following month. They are also emailed to you as an attachment.
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Why don’t I see a payment under “Payments to Owner”?
If you don’t see a payment listed in this section, it could mean:
- The payment is still being processed.
- There were no payouts for that month.
- Funds have been placed under “Owner Held” for later disbursement.
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What is “Owner Held” and when will I receive these funds?
“Owner Held” represents funds that are being held on your account and will be disbursed at a later date. If you have questions about specific amounts in this section, please reach out to our team.
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Can I get a real-time statement during the month?
No, statements are only available once the month is closed and processed. However, you can still review upcoming bookings and expected income in the Owner Portal.
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What if I notice an error or discrepancy in my statement?
If you spot something that doesn’t seem right, please reach out to us as soon as possible, and we’ll review it for you. The best contact is Amanda@whiterosevillas.com
Owners have 5 days to review the monthly statement.
Need help? We’re here for you!
We know that switching systems can take some getting used to, and we’re here to support you.
If you have any questions about your statement or need assistance navigating the Owner Portal, please don’t hesitate to reach out!
Contact: Amanda@whiterosevillas.com or admin@whiterosevillas.com
Thank you for your patience and support as we transition to Streamline PMS. We’re confident this system will provide a more transparent and efficient experience for you as an owner.
Stay tuned for more updates and helpful guides!
Did you know we have a Wayfair Pro Account? That means huge discounts on high-quality furniture and home essentials – just for you, our vacation homeowners.
These exclusive discounts mean our owners can furnish or update their properties at a fraction of the cost.
Maximizing savings with our Wayfair Pro account
At White Rose Villas, we’re always looking for ways to add value for our property owners. One of the ways we do this is by leveraging our Wayfair Pro account, which grants us exclusive access to additional discounts on high-quality furniture and home essentials.
Through our Pro account manager, we receive extra savings on most Wayfair items.
And although not all products are eligible for the discount, approximately 90% of products on the Wayfair website qualify for a discount.
By the numbers…
✅ 90% of items qualify for discounts
✅ We saved $2,998.10 on our last order! 💰
✅ We place monthly bulk orders so you can save BIG!
The savings can be substantial. For example, on our last order placed on February 14th, we saved $2,998.10.
How we can work together
Want to upgrade your vacation home while saving money?
Let’s work together to keep your property stylish, comfortable, and guest-ready – without breaking the bank!
We understand that maintaining and upgrading a vacation home can be a big investment. That’s why we’re committed to placing bulk orders every month, making it easier for owners to take advantage of our discounts.
Whether it’s furniture, décor, or home essentials, we’re happy to coordinate purchases to maximize savings for everyone.
Lower costs: Access to significant savings on furniture and home items.
Convenience: We handle the ordering process, ensuring seamless delivery.
Upgraded properties: Keep your vacation rental looking fresh and inviting, enhancing guest experience and boosting booking potential.
Happier guests: We believe in working together as a team to create beautiful, well-furnished homes for guests to enjoy.
Contact us for your next order
If you’re considering upgrades or new furnishings, let’s chat to explore how we can help.
We’d love to include your items in our next monthly order to ensure you get the best possible deal.
You can browse www.WhiteRoseVillas.com to explore our other fabulous vacation homes.
Or simply get in touch with us to explore your options and start saving today!
Email our team at: propertycare@whiterosevillas.com
Upcoming order deadline
The next order will be placed on March 14th.
Please submit your orders to us by March 12th to ensure they are included.
We’d like to say a huge thank you to everyone who participated in our White Rose Villas 12 Days of Christmas Advent Challenges.

A lot of festive fun!
We’ve been delighted by your responses and how many people got involved. It was great to see so many of your wonderful vacation photos! Thank you for entering and sharing.
The challenges closed on December 22 and yesterday we ran the draw to find out winners. Everyone who entered was added to our electronic wheel of fortune with the appropriate number of entries they earned and our fantastic guest services and reservations team ran the draw live on Facebook.
Thank you to those who joined us on Facebook for the draw. It was great to see you there! If you missed it, you can watch it back on the White Rose Villas Facebook page.
The winners
Our White Rose Villas Christmas 2024 Advent Challenge winners are:
- 1. Free Digital Welcome Book for Homeowners or $50 Cinema Voucher for Guests – WINNER – Samantha Clarke
- 2. $50 Amazon Voucher – WINNER – Brandi Goff
- 3. $25 Uber Eats Gift Card – Liz Prowse
- 4. Pressure wash for your Pool Deck for Homeowners or $50 Starbucks Voucher for Guests – WINNER – Fiona Wilson
- 5. Hamper of Candies – WINNER – Angela Ruzzak
- 6. Christmas Edition Disney Pins – WINNER – Patricia Flynn
- 7. Scented Melts and a Burner – WINNER – Sarah Glavin
- 8. Free Pool Care for Homeowners or Free Pool Heat during your stay for guests – WINNER – Cindy Miller
- 9. Boobie Prize of a White Rose Villas Pen – WINNER – Emma Jane Napier
- 10. Luxury Home Scents Giftset of Candles and Diffuser – WINNER – Terry Davies
- 11. A Mid Stay Clean – WINNER – Jacqui Cottrill
- 12. $500 Account credit for Homeowner or $500 discount off a Vacation booking for Guests – WINNER – Emma Jane Napier
Congratulations to all our winners!
Thank you to our hosts
Before we finish, we must also give a huge thank you to Nikki and Cara for running the draw so well!
If you’re a winner, we’ll be in touch very soon to deliver your prize.
And to everybody, thank you for your support this year. We wish you a very merry Christmas filled with peace and love and joy.
We’re now halfway through our Advent 12 Days of Christmas prize draw challenges.
Everyone can continue to comment and post photos for all our Advent challenges until the 22nd December.
So please continue to join in the festive fun!

Prize draw
Everyone who meets the entry criteria for our challenges will have the requisite number of entries made for them into our prize draw. More details will follow about the draw – so stay tuned to our Facebook page!
The prizes up for grabs are:
- $50 Amazon voucher
- Free pool care (for homeowners) or free pool heat during your stay (for guests)
- Hamper of candies
- A mid-stay clean
- Christmas Edition Disney pins
- Pressure wash for your pool deck (for homeowners) or a $50 Starbucks voucher (for guests)
- Luxury home scents giftset of candles and diffuser
- Scented melts and a burner
- Free digital welcome book (for homeowners) or a $50 cinema voucher (for guests)
- $25 Uber Eats gift card
- $500 account credit (for homeowners) or $500 discount off a vacation booking (for guests)
- Boobie prize of a White Rose Villas pen!






Enter now – on every challenge!
Remember we’re accepting comments, photos and likes on every challenge we’ve posted until 22nd December.
Head over to our Facebook page to enter!
We are now more than halfway through our Advent 12 Days of Christmas prize draw challenges and we would like to thank you all for your enthusiasm and participation.
Thank you for your support
The team is absolutely delighted by the results so far. We’ve seen great comments, brilliant answers to our challenges and some wonderful photos. Thank you to everyone who has shared and joined in.
For those of you who haven’t posted yet – there’s still time. We’re running challenges every two days right up to the 22nd December.
And you can keep answering and commenting and sharing photos to all of the challenges until the 23rd December.
Engagement leads to bookings
The great news is that during the period which we’ve run the promotion so far, we’ve increased the followers of the White Rose Villas Facebook page from just over 300 to over 400. That’s an increase of more than 25 percent!
This is an amazing achievement and testament to all your wonderful comments and contributions. So thank you.
We know that the more engagement we have, the more we can drive traffic to our site and, ultimately, the more bookings we will receive for your homes. Your engagement will benefit us all over the long term.
A wonderful response
This is the first time that White Rose Villas has run a holiday promotion. It has been an ambition of ours to run a promotion like this for some time. We have been blown away by the response.

We are really looking forward to the prize draw when we’ll be announcing our winners. There will be more details to follow on this soon – so stay tuned to our Facebook page!
Please continue to support our marketing efforts and join in the holiday spirit by answering our challenges! Keep the photos rolling in – they are fantastic. And please share the posts on your own feeds and with your own friends and family so that we can reach as big an audience as possible.
Thank you.
It’s just two sleeps away from the launch of our exciting Advent promotion.

We’re going to be launching a series of fun posts throughout the advent period to encourage our guests and homeowners to engage on our page.
Each time you post in answer to a challenge, you’ll earn an entry to our 12 Days of Christmas Raffle on Christmas Eve.
And every time someone likes one of your posts in response to any of our advent calendar challenges, you’ll earn an extra bonus entry!
So the more posts and the more likes on your posts, the more chances you have to win.
And the prizes?
We can’t promise any partridges in pear trees or seven swans a swimming (although it wouldn’t be the craziest thing we’ve found in a swimming pool!) but we can promise you 12 White Rose Villas prizes.
You could win:
- $50 Amazon voucher
- Free pool care (for homeowners) or free pool heat during your stay (for guests)
- Hamper of candies
- A mid-stay clean
- Christmas Edition Disney pins
- Pressure wash for your pool deck (for homeowners) or a $50 Starbucks voucher (for guests)
- Luxury home scents giftset of candles and diffuser
- Scented melts and a burner
- Free digital welcome book (for homeowners) or a $50 cinema voucher (for guests)
- $25 Uber Eats gift card
- $500 account credit (for homeowners) or $500 discount off a vacation booking (for guests)
- Boobie prize of a White Rose Villas pen!
Stay tuned for more updates and be ready to share your thoughts with us!
The Advent Calendar promotion launches on December 1st.
Follow our White Rose Villas Facebook page now to ensure you see all the challenges and can post your entries.
- Family vacations in Orlando
- May the Fourth be with you!
- Happy St Patrick’s Day!
- Share your Florida adventures and earn $50!
- Celebrate National Popcorn Lovers Day with our spectacular movie rooms!
Exciting changes: Introducing your Account Manager
Big things are happening at White Rose Villas, and we’re thrilled to share the next step in delivering exceptional results for your property!
As part of our commitment to maximizing your property’s success, we’ve aligned our recruitment teams and introduced dedicated Account Managers for every home. Your Account Manager will work closely with you, crafting personalized strategies to increase your bookings and optimize your revenue.
By now, you should have received an introduction email from your Account Manager. If not, don’t worry—they’ll be reaching out very soon! This partnership is designed to ensure your property stands out in the market and reaches its full potential.

The road to a successful 2025
There’s no denying that 2024 presented its challenges, with the Florida vacation rental market feeling the impact of a tough year for reservations. But here’s the exciting part: these changes—paired with the launch of our new Streamline PMS system—are setting us up for a stronger and more successful 2025.
What’s new and what it means for you
1. Dedicated account management
One-on-one support to ensure your property thrives in a competitive market.
Tailored marketing strategies to boost visibility and bookings.
2. Cutting-edge technology with Streamline PMS
Real-time booking updates and calendar synchronization.
Transparent financial reporting, so you’re always in the loop.
Seamless communication with the White Rose Villas team for ultimate convenience.
3. Stronger presence in the market
A unified recruitment team ensures we’re bringing in top-tier bookings.
Enhanced marketing strategies to attract the right guests for your property.
Why we’re excited for 2025
With these changes, we’re building a platform for success that will allow us to tackle the challenges of the industry head-on and emerge stronger than ever. These new systems and approaches are all about creating better results for you and ensuring your property achieves its maximum potential.
Thank you for being part of this journey with us. If you have any questions or want to connect with your Account Manager, we’re just a call or email away. Here’s to a thriving and exciting 2025!
- Family vacations in Orlando
- May the Fourth be with you!
- Happy St Patrick’s Day!
- Share your Florida adventures and earn $50!
- Celebrate National Popcorn Lovers Day with our spectacular movie rooms!
In today’s competitive vacation rental market, presentation is everything. Guests increasingly expect detailed, high-quality visuals that give them confidence in their booking decision.
That’s why we’re excited to introduce a new service designed to take your property to the next level: professional photos, virtual tours and floor plans, all conducted by our in-house photographer.
This initiative offers a seamless and cost-effective way to keep your property’s listing fresh, attractive and ahead of the competition.
Why visuals matter in the vacation rental market
Your property’s photos are often the first thing potential guests notice when browsing listings.

High-quality, professional images create a lasting first impression, while virtual tours and floor plans provide the depth and detail needed to secure bookings.
Here’s why these upgrades are essential:
- Boosted Bookings: Properties with professional photos and virtual tours consistently outperform those without.
- Increased Guest Confidence: Guests appreciate transparency and love being able to explore every corner of a home virtually.
- Higher Guest Satisfaction: Floor plans help set accurate expectations, reducing surprises and ensuring happy stays.
Our new approach: More control, better flexibility
To ensure the highest quality and greater flexibility for homeowners, we’re managing the entire process with our own in-house photographer.

This approach brings several advantages:
- On-Demand Updates: Need new photos of just one room? You can now update specific areas without redoing an entire virtual tour.
- Cost Savings: Updating individual photos and tours is far more affordable than starting from scratch.
- Professional Staging: Our team will stage and dress your property to highlight its best features.
What’s included in the service?
We’ve designed this offering to cater to the needs of both homeowners and guests. Choose from individual services or enjoy the cost savings of our full package.
This includes:
- Professional Photos: Showcasing your property in the best light with expert photography and staging.
- Virtual Tour: An immersive 360-degree experience that allows guests to explore your home online.
- Floor Plans: A detailed layout of your property, responding to growing guest demand for this information.
Upcoming photography schedule
We’re scheduling photography sessions from 2nd to 12th December, and slots are filling up fast. This is the perfect opportunity to refresh your property’s listing before the busy holiday and New Year season.

How this benefits you
Here’s how these upgrades will directly impact your property’s performance:
- Enhanced Market Appeal: Your listing will stand out with professional-grade visuals.
- Higher Conversion Rates: Guests are more likely to book properties with detailed photos, virtual tours, and floor plans.
- Cost-Effective Updates: When changes are needed, such as new furniture or renovations, you’ll only pay for what’s updated, and the virtual tour can be refreshed for a minimal fee.

How to book your session
Booking is simple:
- Contact Us: Email or call to reserve your slot. Email: reservations@whiterosevillas.com
- Choose Your Package: Let us know if you’d like the full package or specific services.
- Prepare Your Property: Our team will handle the staging, but if you have special requests, let us know in advance.
Ready to elevate your listing?
Investing in professional visuals is one of the best ways to maximize your property’s potential and secure more bookings. With the added benefit of cost-effective updates and a team dedicated to showcasing your home, there’s never been a better time to make your property shine.
Don’t miss this opportunity to enhance your listing and attract more guests.
Book your session as soon as possible – ideally before 2nd December – and give your property the extra edge it deserves!

- Family vacations in Orlando
- May the Fourth be with you!
- Happy St Patrick’s Day!
- Share your Florida adventures and earn $50!
- Celebrate National Popcorn Lovers Day with our spectacular movie rooms!
As we approach the festive season, we want to ensure you’re informed about our office hours during the holidays.
Our Holiday Hours
Thanksgiving Day: Closed
Christmas Eve: Open until 1:00 PM
Christmas Day: Closed
New Year’s Eve: Open until 1:00 PM
New Year’s Day: Closed

Emergency Support
We understand that unexpected situations can arise, even during the holidays. While our offices will be closed on the dates above, emergency support will remain available.
For urgent matters, please contact admin@whiterosevillas.com / 407 605 5865, and a member of our team will assist you as soon as possible.
Plan Ahead
If there’s anything you’d like us to address before these dates – such as scheduling maintenance, finalizing bookings, or coordinating holiday services – please reach out to us as soon as possible.
We wish you a safe and joyful holiday season!

- Family vacations in Orlando
- May the Fourth be with you!
- Happy St Patrick’s Day!
- Share your Florida adventures and earn $50!
- Celebrate National Popcorn Lovers Day with our spectacular movie rooms!
Big news: Streamline PMS is coming to White Rose Villas!
We’re excited to announce the launch of Streamline PMS, our brand-new property management system, going live this January! Designed with cutting-edge technology, Streamline PMS will revolutionize the way we manage your properties, providing you with more control, transparency, and convenience than ever before.
The team has been working tirelessly to ensure a seamless transition, and we’ll begin rolling out the system to owners at the start of January.
Here’s why we’re so excited about Streamline – and why we think you’ll love it too.

Exciting Features for Owners
1. Your Personalized Owner Portal
- Access everything you need in one place: real-time property updates, financial statements, booking information, and more.
- Manage your property from anywhere, anytime, with an intuitive and user-friendly dashboard.
2. Live Booking and Availability Updates
- See your property’s calendar in real time with synchronized availability across all major booking platforms.
- Say goodbye to double bookings and scheduling headaches!
3. Enhanced Financial Insights
- Detailed, transparent, and easy-to-read financial reports at your fingertips.
- Keep track of your income and expenses, with instant access to monthly statements and breakdowns.
4. Direct Communication Tools
- Streamlined messaging with the White Rose Villas team through the integrated platform.
- Receive instant updates on bookings, maintenance, and guest feedback.
5. Guest Management and Reviews
- Track guest stays, reviews, and feedback effortlessly, giving you valuable insights into your property’s performance.
6. Secure Document Storage
- Keep contracts, property agreements, and other key documents securely stored and readily available when you need them.
7. Maintenance Tracking and Notifications
- Stay informed about maintenance requests and property updates with real-time alerts.
- Easily track the status of repairs or improvements from start to finish.
Why Streamline PMS?
Streamline PMS isn’t just about making things easier – it’s about helping you maximize the potential of your property. With powerful tools for monitoring performance, simplifying operations, and keeping you informed, it’s a system designed to empower you as an owner.

What next?
We can’t wait to share Streamline PMS with you and show you how it will elevate your property management experience.
Our team is here to guide you every step of the way, and we’ll be reaching out to introduce the system starting in January.
If you have any questions or want to learn more, don’t hesitate to reach out.
2025 is already shaping up to be an incredible year, and we’re thrilled to have you with us on this journey!